You repeatedly email and call an old contact who won’t reply or pick up.
The manager of your Indian operations suddenly quits for no apparent reason.
You get a legal notice in your office mailbox.
Even though Relational Capital can be straightforward to build, it can be a pain to maintain. And worse, it can all come crashing down very quickly. Months or years of effort can be reduced to nothing in what seems like an instant.
Sometimes it is necessary to intentionally end a business relationship in India, such as calling out a vendor who is using unscrupulous practices. But more often, you will find yourself bankrupt in Relational Capital with someone without a clue as to why. Relational Capital is high-risk/high-reward and can be a dangerous game to play.
Thankfully, there are patterns in the ways that outsiders lose all their relational investments, and you can learn from those of us who have lost more than we have gained. The following items are character traits that most Indians hate about other people, particularly outsiders. [Read more…]